If you’re part of the apparel decorating industry, you’re already familiar with Apparelist. For those of you who aren’t, Apparelist is a publication that serves as a community and voice of support for our industry. They not only speak about all the trends and important events in the space, but they also offer trusted and … Read more
Engaging posts. Short-form video content. Paid digital marketing campaigns. Catchy billboards. These are just a few of the puzzle pieces that make up a great marketing strategy. But there’s one piece of the puzzle that even the most experienced companies can miss or undervalue, and that is branded merchandise. How can you incorporate swag into … Read more
Welcome back to the second part in our series! Hopefully you’ve already had a chance to read part one. If not, take a few minutes to check it out and then come back and read this part. You won’t want to miss any ideas! Building a positive culture at work is so important for team … Read more
If you have a company filled with happy employees then your business is probably doing extremely well. Happy workers are more productive, which, naturally, leads to happier clients. Happy workers feel more connected to their job and their team members, which can organically create a positive company culture. If you’ve ever wondered how you can … Read more
Using branded merchandise as a giveaway is an effective marketing technique but only when done right. A giveaway can go wrong for a number of reasons. A company can either fail to properly promote their giveaway or give away products that no one wants. Sure, a lanyard might be a great item to give to … Read more
Is your brand not getting the traction you need to stand out in your industry? Are you seeing your competitors grow their brand and gain new followers at a faster rate than your company? Don’t read this as a sign of failure; this is actually a great opportunity for your company — it’s time for … Read more
We don’t know about you, but it already feels like summer is flying by. However, there’s still a lot of summer left! Your employees are already enjoying the warmer weather and longer days, and have hopefully been using some of their paid time off to take vacations and unwind. While summer may feel like a … Read more
